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Changelog · Reverse chronological

Everything we’ve shipped.

Every product, SDK, pricing, docs, and policy change to the Surfacedd AI advertising network. Updated whenever something ships, not on a marketing cadence.

Platform

Revenue calculator + Dataset schema for the 2026 benchmarks report

Shipped the AI App Revenue Calculator at /calculator. Six verticals, low/mid/high CPM scenarios, and a live comparison vs Koah’s 75/25 split, OpenAI’s premium $60 CPM, and a subscription model. Free, no signup.

Added Dataset schema to the 2026 benchmarks report page so Google Dataset Search can pick it up at publication. Report sections locked; data compilation in progress.

Platform

Top-1% SEO overhaul wave 1

BreadcrumbList schema emitted on every dynamic route template including blog posts and /for/[segment].

WebSite schema now emits a SearchAction pointing at /search — sitelinks search box is now eligible.

Expanded robots.txt with explicit rules for Googlebot, Bingbot, DuckDuckBot, Applebot, anthropic-ai, Perplexity-User, DiffBot, and omgili.

Added PWA manifest, full favicon declarations (16/32/180/192/512/maskable), and light/dark theme-color viewport metadata.

Platform

Industry page headlines rewritten per vertical

All 20 /ai-advertising-for/[industry] pages now have unique, vertical-specific H1 hooks. Ecommerce, fintech, healthcare, SaaS, travel, real estate, auto, insurance, legal, B2B, retail, F&B, fashion, media, entertainment, technology, fitness, beauty, education, and gaming all lead with a punchy line instead of the old templated "AI advertising for X" headline.

Platform

Footer legal column + "For Founders" in main nav

Added a Legal column to the footer with Contact, Privacy, Terms, and Cookie Policy links — E-E-A-T trust signal.

Promoted the /founders funnel into the primary header navigation alongside For Brands and For Developers.

Schema

Per-route sitemap freshness

Replaced `new Date().toISOString()` on every core page with a ROUTE_LAST_MODIFIED registry keyed by route. Sitemap lastmod dates now reflect real content freshness instead of claiming every page changed today.

Platform

Developer funnel: 11 monetization pages

Shipped dedicated landing pages for monetize-ai-app, monetize-gpt-wrapper, monetize-claude-wrapper, ad-sdk-for-ai-apps, how-to-add-ads-to-ai-chatbot, ai-monetization-sdk, in-app-ads-for-ai, revenue-share-ai-sdk, monetize-voice-assistant, and monetize-ai-image-generator under /for-developers/platform/.

Platform

Advertiser funnel: 7 sponsored-placement pages

Shipped reach-ai-users, reach-chatgpt-users, advertise-to-ai-agents, ai-brand-placement, sponsored-ai-responses, ads-in-ai-apps, and ai-monetization-for-brands under /advertisers/.

Platform

Founder funnel: AI startup monetization pages

Shipped /founders/ai-agent-monetization and 6 related founder-oriented monetization pages covering agent revenue models, ChatGPT-app business model, freemium-vs-ads, and AI subscription pricing.

Docs

48 blog posts + 10 guides ship

Opened the blog and guides corpuses with full pillar coverage: what is AI advertising, ChatGPT ads explained, ChatGPT ads cost breakdown, Perplexity ads, Gemini ads, MCP advertising, agent commerce, conversational ads, and more.

Guides cover generative engine optimization, ChatGPT shopping optimization, llms.txt implementation, robots.txt for AI crawlers, structured data for AI search, and Perplexity SEO.

Platform

Tools suite: visibility checker, schema validator, llms.txt generator

Shipped /tools/ai-visibility-checker, /tools/schema-validator, /tools/llms-txt-generator, /tools/chatgpt-shopping-checker, and /tools/ai-commerce-readiness-score. All tools are free, no signup, and emit SoftwareApplication + HowTo + FAQPage schema.

Platform

16 comparison pages + 10 alternatives pages

/compare/* and /alternatives/* live with per-competitor breakdowns: Koah, ProRata, Profound, Otterly, NexAd, ChatAds, Kontext, Carbon Ads, EthicalAds, AdSense-for-AI, Google Ads, ChatGPT Ads, Wildfire, ZeroClick, and more.

Schema

24-term glossary + DefinedTerm schema

Opened /glossary with 24 AI-advertising and GEO/AEO terms, each with DefinedTerm JSON-LD. Includes the coinage "share of placement" with canonical definition.

Pricing

Public beta — pricing + share-of-placement

Public pricing page shipped with self-serve CPC from $0.50, CPM $5-15, 60/40 developer revenue share, and no minimum commitment.

Published /share-of-placement as the canonical definition for the brand-measurement metric in the AI ad era.